ANNIK Consulting is a private company specialized in pharmaceutical business development.
We provide services for the development of existing portfolios, propose and create new products while respecting client’s needs and modern therapeutic guidelines.
Our specific knowledge and skills enable secure and proven business growth for our clients.
The ANNIK development process is integrated into companies’ strategic planning by creating customized solutions that meet client needs.
Through our expertise and analyses, we enable safe development of portfolios and market strategies, ensuring constant business growth for our clients.
We have decades of experience gained through numerous successfully implemented projects in the pharmaceutical industry both domestically and abroad.
Our knowledge and wide network of experts guarantee dynamic, flexible, and customer-oriented services.
• Analysis of existing portfolios, competition, and markets.
• Defining portfolio development strategies tailored to client needs.
• New Product Development (NPD) process adapted to the client and their requirements.
• Defining pricing strategies and preparing sales projections with necessary business & financial analyses.
• Preparing business plans and assisting in budget preparation.
• Rx medicines, OTC medicines, hospital programs, medical devices, and dietary supplements.
• Legal and expert business analysis.
• Management and supervision of company’s legal affairs.
• Licensing and representative/distribution agreements.
• Drafting all types of contracts and ensuring legal protection.
• Product name protection in Serbia and the region.
• Patent research.
• Education of sales and professional teams (pharmacological, clinical,
promotional, and marketing approaches).
• Recommendation and selection of “opinion leaders” and experts for specific pharmacotherapeutic fields.
• CME (Continuing Medical Education) programs in Serbia and abroad.
• Preparation & consulting in developing marketing materials and cooperation with healthcare professionals.
• Registration strategy.
• Pricing analysis and calculations.
• Positive Drug List.
• Analysis of registration documentation.
• Registration services for pharmaceutical products.
• Preparation of pharmacological opinions.
• Identification of potential acquisition targets – based on strategic objectives, legal possibilities, and financial criteria.
• Precise valuation of pharmaceutical company portfolios, R&D potential, intellectual property, legal status, and production capacities.
• Evaluation of portfolio registration status – from approved registrations to planned and ongoing processes, including licensing and regulatory obligations.
• Proposal for portfolio expansion and strengthening – part of upgrading the existing portfolio with a defined direction for growth.
• Portfolio integration planning – carried out after mergers, focusing on organizational structure, operations, technology, and corporate culture.
ANNIKConsulting possesses specialized knowledge of the pharmaceutical industry, including scientific, legal, regulatory, and commercial aspects, along with extensive experience from past processes.
• Our team of experts has long-standing experience in organizing, conducting, and publishing clinical studies.
• Preclinical research is conducted by top specialists in licensed laboratories using certified pharmacological models, enabling precise definition of clinical potentials and connecting scientific research with future business directions in product development.
• Numerous completed studies and published results in renowned international scientific journals confirm the quality of our knowledge, expertise, methods, and achieved outcomes.